News from the Nest
At Chirp, we all share the common trait of curiosity. It’s what makes one of our team members a valuable qualitative analyst, and it also led her to the other side of the world. Learn more about Lisa’s adventure here.
Recently, our team became curious about how the brands consumers interact and identify with impact and shape their identities. It catalyzed our latest research project we’re calling “I’m With The Brand.” Here’s a sneak peak of the findings.
Thanksgiving week is always an important time to count my blessings, including my husband and three healthy kids. This year, I’m also filled with gratitude for Chirp Research.
Learn about our current trifecta of organizations that our clients will be voting for as part of our Chirp For A Cause program.
When we set out to create a different type of research company two years ago, we couldn’t have imagined what an adventure it would be. Here are just a few of the fun highlights from the last 24 months!
We no longer live in a 9 to 5 world where work schedules are predictable and family roles are cut and dry. Consumers are interacting with brands in new places, at new times, and in new ways. At Chirp, we’ve learned to adapt to this shifting reality, studying life the way consumers live it - at various hours of the day and night and in all kinds of settings.
The qualitative research industry is extremely demanding and requires a lot of travel. Sadly, many women feel they can’t integrate their careers with their families and are ultimately forced to choose one or the other. Our environment here at Chirp ensures that we don’t have to choose.
After Hurricane Harvey devastated our neighbors in Houston, we knew we had to do something and unanimously decided to donate Chirp For A Cause funds to the relief effort. It’s been a long time now since media attention has shifted away, but receiving this note from the Chavez family reminded us that it will be months and maybe years before homes – and entire lives – are fully rebuilt.
Announcing our spring quarter's Chirp for a Cause winner – we will be donating to City House right here in Dallas.
Chirp's founder and Chief Client Advocate, Shannon Marrs, was recently featured in Crain's Dallas' ongoing series, "If I Knew Then . . ." series.